Who do you work with?

I work with founders and small B2B startups. Particularly those who like to have a little fun and don’t take themselves too seriously.


What does your process look like?

To be honest, it varies. The exact steps I take depend on your project and unique needs. But generally speaking, here’s what you can expect:

  1. An initial call to see how we jive. We’ll chat about timing, budget, and what you have in mind. Probably the weather as well.
  2. If we’re a good fit, I’ll send you an estimate full of helpful details. Cost, timeline, what I’m in charge of, what you’re in charge of…all that good stuff.
  3. Once the paperwork is all tidied away, I’ll set up a Discovery call. This usually takes an hour, and it’s an opportunity for me to learn more about your brand, business, bottom-line goals, and preferences.
  4. After the Discovery call, I’ll dive into research. This at least involves looking into your ideal customer, your competitors, and your niche as a whole.
  5. Drafting time. I’ll draw up the first pass at the deliverable we’ve agreed on. I’ll send it to you in a format that’s easy to review and comment on.
  6. Once I receive your feedback, I’ll make revisions, plus conduct my own final round of proofreading.
  7. When we’re both happy with the deliverable, I’ll either hand it over to you or add it to the site, depending on our agreement.
  8. Feedback! If we have more work scheduled, we’ll chat about how this process worked (or not) for you and how we can make the next phase even more enjoyable.

Do you, uh, disappear while you write? Or will I be able to contact you?

I do not ghost clients. As a former project manager, I’m keen on making sure you know what I’m working on, when it’s due, and how it’s going.

You’ll hear from me at least once a week. I’m also available via email, scheduled phone/video chats, and I’m more than happy to join your Slack team.


How do I know you’ll have the bandwidth?

You know those people who enjoy going 100mph? The kind who have 20 plates spinning pretty much all the time? That’s not my idea of fun.

I thrive when I’m operating just under capacity. And my prior jobs? They’ve given me a darn good idea what my max capacity looks like. I’m relentless about making sure I don’t overbook myself.

If I don’t have the bandwidth, you’ll know up front, and I’ll do my best to connect you with someone who has more space.


About pricing…

Most of my pricing is either retainer or deliverable-based. Here’s what that means:

  • Retainer: You purchase either a set amount of my time or set deliverables. For example, 10 hours a month or a certain number of blog posts. I have a 3-month minimum for all retainers, and they’re best suited for longterm projects or ongoing work.
  • Deliverable-based: You purchase a specific deliverable. For example, a landing page. I provide a fixed price based on effort, value, and a few other factors. This type of contract is best suited for defined, short-term work.

While I stand by the prices I offer, I typically provide multiple tiers. That way, you can choose an approach that best meets your goal and budget.